Snap Inc. (SNAP) is currently trading at $5.42. Based on 35 Wall Street analysts, the average target price is $7.39, implying a 36.4% upside. The consensus recommendation is HOLD.

No firm-level price target raises or cuts for SNAP are recorded in the past 30 days. Over the past 90 days, the feed records 10 target raises and 6 target cuts for SNAP.

SNAP

Snap Inc.

Communication ServicesOpinion: hold

Opinion Criteria: Based on the consensus of Wall Street analysts. Strong Buy (1.0-1.5), Buy (1.5-2.5), Hold (2.5-3.5), Sell (3.5-4.5), Strong Sell (4.5-5.0).

Price (USD)

$5.42

Consensus target price range

Low–high band from analyst PT changes in the last 3 months; median & sample mean vs current price

LowHigh
$5.00$16.00
Current $5.42
Median: $6.00Mean: $6.60Current: $5.42

Recent price target updates (latest 80)

  • RBC CapitalSep 17, 2026

    PT action: Maintains

    $8.00 → $8.00

  • MizuhoAug 4, 2026

    PT action: Raises

    $5.00 → $6.00

  • Truist SecuritiesAug 4, 2026

    PT action: Lowers

    $8.00 → $7.00

  • UBSAug 4, 2026

    PT action: Raises

    $5.00 → $5.70

  • CitigroupAug 4, 2026

    PT action: Raises

    $6.50 → $6.75

  • DA DavidsonAug 4, 2026

    PT action: Raises

    $5.00 → $5.25

  • GuggenheimAug 4, 2026

    PT action: Raises

    $5.00 → $5.50

  • CitizensAug 4, 2026

    PT action: —

    $0.00 → $0.00

  • Wells FargoAug 4, 2026

    PT action: Raises

    $5.00 → $6.00

  • Evercore ISI GroupAug 4, 2026

    PT action: Raises

    $7.00 → $8.00

  • Cantor FitzgeraldAug 4, 2026

    PT action: Raises

    $5.00 → $6.00

  • RosenblattAug 4, 2026

    PT action: Lowers

    $6.40 → $6.00

  • BarclaysAug 4, 2026

    PT action: Raises

    $15.00 → $16.00

  • MizuhoJul 22, 2026

    PT action: Lowers

    $6.00 → $5.00

  • UBSJul 13, 2026

    PT action: Lowers

    $7.00 → $5.00

  • Goldman SachsJul 8, 2026

    PT action: Lowers

    $7.00 → $6.00

  • DA DavidsonJul 8, 2026

    PT action: Announces

    $0.00 → $5.00

  • Wells FargoJul 7, 2026

    PT action: Lowers

    $7.00 → $5.00

  • Freedom BrokerMay 12, 2026

    PT action: —

    $0.00 → $0.00

  • JP MorganMay 7, 2026

    PT action: Lowers

    $7.00 → $6.00

Band uses only the revised target (Current column) from firm actions dated within the last 3 months—not the Prior price.

Avg Target

$7.39

Based on 35 analysts

Analyst Recommendations

Buy (11)Hold (28)Sell (3)

Upside

+36.43%

Market Cap

$9.17B

Financial & Investment Metrics

Next Earnings Date
Nov 4, 2026D-39
P/E Ratio (TTM)6.99
Forward P/E6.99
P/B Ratio4.73
Dividend YieldN/A
Return on Equity (ROE)-15.58%
Operating Margin-2.64%
Debt to Equity219.28
Beta (Volatility)1.05
52 Week Range$3.81 - $9.13
LowCurrent: $5.42High

Latest News

Insider Sentiment Index (Last 6 Months)

Counts and listings exclude stock awards, gifts, and option exercises—open-market purchases and sales only.

Buy vs Sell (Count)

Insider Buys: 0Insider Sells: 10

Whale Trades (C-Level Large Buys)

No major insider buying detected recently.

Recent Insider Transactions

DateNamePositionTransactionShares
9/9/2026MORROW REBECCAOfficerSale at price 5.35 per share.20,000
9/3/2026BRIERS ZACHARY MGeneral CounselSale at price 6.00 per share.11,257
8/19/2026BRIERS ZACHARY MGeneral CounselSale at price 5.08 - 5.20 per share.204,044
8/17/2026MOHAN AJITOfficerSale at price 5.20 per share.54,608
8/17/2026HOTT DOUGLASChief Financial OfficerSale at price 5.20 per share.131,884
8/17/2026MORROW REBECCAOfficerSale at price 5.20 per share.17,336
8/6/2026MURPHY ROBERT C.Chief Technology OfficerSale at price 5.25 - 5.56 per share.4,000,000
7/16/2026MOHAN AJITOfficerSale at price 4.72 per share.24,263
6/16/2026MOHAN AJITOfficerSale at price 5.58 per share.6,923
6/4/2026BRIERS ZACHARY MGeneral CounselSale at price 6.00 per share.11,958

Frequently Asked Questions

Q. What is the current target price and upside for SNAP?

A. The current target price for Snap Inc. is $7.39, which implies a 36.4% upside from the current price of $5.42. This is based on the consensus of 35 Wall Street analysts.

Q. What is the current analyst recommendation for SNAP?

A. Currently, there are 3 Strong Buy, 8 Buy, 28 Hold, 1 Sell, and 2 Strong Sell ratings. The overall consensus is HOLD.

Q. Are insiders buying SNAP stock recently?

A. Over the past 6 months, there have been 0 insider buys and 10 insider sells. Insider selling is more prominent recently.

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