Ford Motor Company (F) is currently trading at $14.42. Based on 20 Wall Street analysts, the average target price is $15.05, implying a 4.4% upside. The consensus recommendation is HOLD.

F

Ford Motor Company

Consumer DiscretionaryOpinion: hold

Opinion Criteria: Based on the consensus of Wall Street analysts. Strong Buy (1.0-1.5), Buy (1.5-2.5), Hold (2.5-3.5), Sell (3.5-4.5), Strong Sell (4.5-5.0).

Price (USD)

$14.42

Consensus target price range

Low–high band from analyst PT changes in the last 3 months; median & sample mean vs current price

LowHigh
$11.00$20.00
Current $14.42
Median: $14.00Mean: $14.69Current: $14.42

Recent price target updates (latest 80)

  • JP MorganJul 17, 2026

    PT action: Raises

    $15.00 → $16.00

  • BNP ParibasJul 14, 2026

    PT action: Raises

    $13.00 → $14.00

  • BarclaysJul 9, 2026

    PT action: Raises

    $13.00 → $14.00

  • Wells FargoJun 25, 2026

    PT action: Raises

    $10.00 → $11.00

  • UBSJun 8, 2026

    PT action: Raises

    $14.00 → $17.00

  • CitigroupJun 1, 2026

    PT action: Raises

    $13.00 → $19.00

  • B of A SecuritiesMay 29, 2026

    PT action: Raises

    $17.00 → $20.00

  • RBC CapitalMay 15, 2026

    PT action: Maintains

    $13.00 → $13.00

  • Morgan StanleyMay 13, 2026

    PT action: Maintains

    $14.00 → $14.00

  • CitigroupMay 4, 2026

    PT action: Lowers

    $13.50 → $13.00

  • TD CowenMay 1, 2026

    PT action: Lowers

    $14.00 → $13.00

  • UBSApr 30, 2026

    PT action: Lowers

    $15.00 → $14.00

  • RBC CapitalApr 30, 2026

    PT action: Raises

    $11.00 → $13.00

  • TD CowenApr 15, 2026

    PT action: Lowers

    $15.00 → $14.00

  • Goldman SachsApr 14, 2026

    PT action: Lowers

    $15.00 → $13.00

  • UBSApr 14, 2026

    PT action: Maintains

    $15.00 → $15.00

  • Wells FargoMar 31, 2026

    PT action: Lowers

    $11.00 → $10.00

  • RBC CapitalFeb 11, 2026

    PT action: Maintains

    $12.00 → $12.00

  • BarclaysJan 23, 2026

    PT action: Raises

    $12.00 → $13.00

  • JP MorganJan 21, 2026

    PT action: Raises

    $14.00 → $15.00

Band uses only the revised target (Current column) from firm actions dated within the last 3 months—not the Prior price.

Avg Target

$15.05

Based on 20 analysts

Analyst Recommendations

Buy (5)Hold (15)Sell (1)

Upside

+4.38%

Market Cap

$0.00B

Financial & Investment Metrics

P/E Ratio (TTM)7.91
Forward P/E7.91
P/B Ratio1.53
Dividend Yield4.20%
Return on Equity (ROE)-14.81%
Operating Margin5.74%
Debt to Equity425.54
Beta (Volatility)1.83
52 Week Range$10.68 - $17.78
LowCurrent: $14.42High

Latest News

Daily editorial mentioning F

Price target moves

Energy and Telecom Stocks Face Target Cuts as DE and Healthcare See Lifts

The consensus landscape shifted significantly on July 14, 2026—the date reflecting the data in our current tracking—as analysts calibrated outlooks across a broad swath of S&P 500 constituents.

Upgrades and downgrades

The session was defined by a flurry of activity in the energy and communication services sectors, where price target revisions moved in opposing directions. Citigroup took an aggressive stance on the energy sector, lifting targets for MPC (257 to 303), PSX (183 to 204), and VLO (259 to 302). However, these upward adjustments come with a nuance: despite the higher targets, the implied upside remains in negative territory for all three, suggesting that current market pricing may have outpaced these specific institutional outlooks.

Elsewhere, the communication services sector faced a distinct cooling. BNP Paribas initiated a series of downward revisions for VZ (46 to 44), CHTR (150 to 120), and CMCSA (25 to 22). The move on CHTR is particularly stark, carving 30 points off the prior target. Meanwhile, in industrials, Honeywell (HON) saw a drastic target reduction from Morgan Stanley, moving from 490 down to 245. This adjustment is an outlier compared to the broader industrial sentiment, such as Citigroup’s lift on Deere (DE) from 575 to 610.

Ticker Firm Dir Prior → Current
DE Citigroup Up 575 → 610
HON Morgan Stanley Down 490 → 245
CHTR BNP Paribas Down 150 → 120
UNH TD Cowen Up 337 → 430

One name worth isolating is UnitedHealth (UNH), which received a substantial target boost from TD Cowen, climbing from 337 to 430. This upward adjustment helps bolster the healthcare sector even as other names like ELV saw more modest gains. You can track more of these market shifts here.

Limits of the data

These figures represent a snapshot of analyst sentiment over a rolling 14-day window and should not be viewed as static indicators of future performance. While a target price reflects an institution's valuation model, the wide variance in implied upside—ranging from triple-digit potential in some downgraded names to negative territory in recently upgraded energy stocks—highlights the inherent subjectivity in sell-side research. Investors should account for the fact that these targets are often lagging indicators of internal firm analysis, compiled at specific moments in time that may not capture sudden shifts in broader macroeconomic conditions or sector-specific volatility.

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Insider Sentiment Index (Last 6 Months)

Counts and listings exclude stock awards, gifts, and option exercises—open-market purchases and sales only.

Buy vs Sell (Count)

Insider Buys: 3Insider Sells: 1

Whale Trades (C-Level Large Buys)

Major insider buying detected recently.

THORNTON JOHN L (Director) - 10,600 shares

Recent Insider Transactions

DateNamePositionTransactionShares
6/23/2026THORNTON JOHN LDirectorPurchase at price 14.05 per share.10,600
2/19/2026FORD WILLIAM CLAY JROfficer and DirectorPurchase at price 13.82 per share.140,000
11/14/2025THORNTON JOHN LDirectorPurchase at price 13.19 per share.7,520
7/2/2025FRICK ANDREWOfficerSale at price 11.00 - 11.50 per share.60,000

Frequently Asked Questions

Q. What is the current target price and upside for F?

A. The current target price for Ford Motor Company is $15.05, which implies a 4.4% upside from the current price of $14.42. This is based on the consensus of 20 Wall Street analysts.

Q. What is the current analyst recommendation for F?

A. Currently, there are 2 Strong Buy, 3 Buy, 15 Hold, 1 Sell, and 0 Strong Sell ratings. The overall consensus is HOLD.

Q. Are insiders buying F stock recently?

A. Over the past 6 months, there have been 3 insider buys and 1 insider sells. This can be interpreted as a positive signal.

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Data provided by Yahoo Finance. This information is for informational purposes only and does not constitute investment advice. We bear no legal responsibility for any investment decisions made based on this data.

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